Join Eat for Impact

Local Businesses, Restaurants,

Coffee Bars & Grocers

The Eat for Impact initiative brings the community together to enjoy great food & drinks while making a positive impact on the planet.

This project is made possible through a partnership with cities, nonprofit organizations, passionate community leaders, and local businesses like yours.

We would love for you to join your city’s initiative.

How it works

  • Restaurants

    Restaurant partners create two or more new plant-based specials - these will be on the menu during the month of the initiative - advertised and available to every customer.

  • Coffee Bars

    Coffee partners offer all drinks with no extra charge for plant-based milk - if you already offer this, we ask that you also create a fun drink special for the month.

  • Grocery Stores

    Grocers offer in-store signage for your favorite plant-based brands - and in some cases, hot bar specials!

More Information

Specials and promotions are advertised through local marketing, content creator partnerships and collaborations with groups throughout the city.

Each customer who orders a special will be asked to take a survey about their meal.

At the end of the initiative, we will calculate the total greenhouse gas emissions saved through your participation and feature your business on our Community Impact Report.

  • Plant-based food is the most climate-friendly option. As researchers, we know there are many pathways to sustainability - to keep things simple and eliminate the guesswork, we require that all Eat for Impact specials are fully plant-based. This is clear, consistent, and has maximum impact.

  • We do not charge you to participate at all. And we don’t require any percentage of sales or payment - ever. Eat for Impact is supported through donations from foundations and individuals who want to see a more climate-friendly food system.

  • For restaurant partners, we require that your specials are a new option without a strong sales history. This ensures that customers will be more curious to try them. For coffee and grocery partners, we offer alternative ways to participate.

  • We require the following:

    • For restaurants, 2 new plant-based dishes on the menu (preferably entrees), available for purchase every day that you are open during the month of the initiative.

    • For coffee bars/cafes, plant-based milk must be served at no extra charge for the month. A drink special is strongly suggested to encourage patronage.

    • For grocery partners, signage throughout the store featuring 10 or more plant-based products of your choice. If you offer a hot bar, we ask that you offer one or more plant-based options.

    • These specials will be openly available to all customers - no one should ever have to ask to see them. We can help design menus.

    • We require that every customer who orders a special is given a “passport,” which is a postcard with the link to a 1-minute survey + a game to collect climate-action points for prizes provided by our team.

    • At the end of the initiative, we require that every partner submits a short survey with their sales outcomes. This information is used to determine climate impact and all data is aggregated to protect the privacy of each restaurant partner. No one except our team will know your sales information.

    • Eat for Impact requires that specials are not named using overtly “vegan” or “plant-based” language. We can help with this.

Restaurants Sign Up Here!
Coffee Partners Sign Up Here!

What our partners say:

  • Mercado Montclair

    "We experienced increased demand for plant-based options, gained a more conscious customer base, and saw a positive impact on our business reputation within our community. Planted Society’s leadership and organizational skills were evident throughout the collaboration, ensuring the campaign’s success and leaving a lasting impression on us and our customers.”

    Marcelo Silva, Owner
    (Montclair, NJ)

  • Hillside Farmacy

    "Sustainability is important to us. When you take a look at the earth, as a whole we’re doing a pretty terrible job at preserving it. Plant-based foods are more sustainable because their production requires fewer natural resources, less energy, and are less taxing on the environment, along with numerous health benefits they provide."

    Jade Place, Owner
    (Austin, TX)

  • Khmai

    "Participating in Eat for Impact this past month at Khmai was a powerful reminder of how food can do more than nourish; it can create change. Every dish carries a story, and being part of an initiative that connects those stories to a more sustainable future felt deeply aligned with what we believe in. It's inspiring to see a community come together in such an intentional way."

    Daniélle Hill, Marketing
    Pictured: Mona Sang, Owner
    (Chicago, IL)

  • Althea

    "It’s a cool idea and a fun challenge to how we normally choose and create menu items, and it’s really cool to see the impact it has on the environment. Plus, it’s always great to help and be part of a local cause."

    Greg Reeves, Owner
    (Cambridge, MA)

  • Avalon Cafe & Bakery

    "As an Executive Chef, I'm proud to support Eat for Impact. It's a fantastic initiative that encourages creativity in the kitchen and highlights the importance of sustainable, plant-based menu options. Our guests have been open to trying new things, and it's exciting to see how plant-based dishes can both surprise and satisfy. Programs like this inspire chefs and diners alike to think differently about what's possible on the plate."

    Kristin Anderson, Executive Chef
    (Detroit, MI)

  • Bilia Eatery

    "We firmly believe that incorporating plant-based options into our menu is a step in the right direction for both our business and the environment. It's about offering delicious, nutritious, and planet-friendly choices to our guests while reducing our ecological footprint.”

    Bryan & Mariana Rojas, Owners
    (San Antonio, TX)

  • Froth & Bao Box

    "We are always looking to be more environmentally friendly so this initiative is in line with our business. We are happy that the agenda is being pushed across other food and beverage outlets and we hope to see it grow year on year."

    Vishesh Sonigra, Owner
    (Nairobi, Kenya)

  • L'Oca d'Oro & Bambino

    “We love when folks come in and order the Eat for Impact items because they came in for those specifically but we like it even more when someone says, 'yeah, sure I'll try that' and then are surprised and delighted that something plant-based could be so good and have such complex flavors.”

    Adam Orman, Owner
    (Austin, TX)

  • Mr. Natural

    "At Mr. Natural, we've believed in plant-based food since opening our doors in 1988, so partnering with Eat for Impact felt like a natural fit for us. It was exciting to see so many people come out and support the campaign. Collaborations like this help introduce more people to sustainable and flavorful food options while supporting local businesses and encouraging healthier choices for our community."

    Jesus Mendoza, Owner
    (Austin, TX)

  • Ivy Kitchen & Cocktails

    "At Ivy, we view hospitality as an act of care - for our guests, our team, and the community that surrounds us. Partnering with Eat for Impact gives us a meaningful way to extend that care to the planet as well. It challenges us as chefs and restaurateurs to create dishes that are thoughtful, delicious, and aligned with a more sustainable food future. Programs like Eat for Impact help us connect those values to real action."

    Nya Marshall, Owner
    (Detroit, MI)

  • Mouthful Eatery

    "We will definitely participate again. Loved the experience and most importantly, our guests loved it as well."

    Luis Sanchez, Chef & Manager
    (Thousand Oaks, CA)

  • Hamburguesas El Gordo

    "Healthier alternatives and plant based alternatives should be available to everyone, especially when you are a big part of a wide neighborhood, it is a responsibility to have these type of options."

    Claudia Gutierrez, Owner
    (Minneapolis & St. Paul, MN)